Moustapha Diop
Growth strategist and builder exploring what works in African markets.
I help Series A+ startups scale through strategic guidance, while building experimental tools to test ideas about product-market fit, consumer behavior, and growth infrastructure in emerging markets.
10+ years building and scaling across West African markets - Senegal, Côte d'Ivoire, Cabo Verde, Congo. I also train founders and teams on growth strategy, experimentation frameworks, and go-to-market execution.
I work in both French and English, bridging Anglophone best practices with Francophone market realities. Currently Based in Dakar.
Active in the African startup ecosystem through Big Angels Day coordination, Dakar Network Angels, and various advisory roles.
Current Focus
CLI tool that eliminates boilerplate and automates deployment for Hedera blockchain developers. Write smart contracts faster with built-in testing, one-command deployment, and developer-friendly workflows.
Interactive storytelling platform that uses AI to create personalized, culturally authentic African stories for children. Helps diaspora families maintain connection to their heritage through engaging narratives in multiple African languages and contexts.
Latest Note
Recent thoughts and observations
The interface is not the product
The most frequent and frustrating error I see among builders is a failure of abstraction: they fundamentally confuse the interface with the product.
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Conversations with brilliant builders shaping Africa's future
Working with Startups
I take on select strategic engagements with Series A+ African startups navigating growth, market expansion, and PMF validation.